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Taking Your Event to the Next Level - City of Seattle

  • October 07, 2019
  • 8:00 AM - 4:00 PM
  • Bertha Knight Landes Room at Seattle City Hall



Be a Part of the Vision of the Changing Landscape of Seattle Events

October 7, 2019

Bertha Knight Landes Room at Seattle City Hall

Seattle has long boasted of some of the best and diverse events in the country. This seminar will enable the producers of these events to go to the next level, while also giving them the opportunity to hear from and give input to city officials on several issues.

You’ll learn from event experts on the latest regarding liquor and cannabis regulations and how to prepare your event to be disaster ready.

You’ll also get an update on the efforts of ASSET (A Seattle Special Events Team), and how it is working with the City to find ways to keep police, fire and other cost increases for organizers to a minimum, in order that events can continue to thrive.


Monday, October 7th, 2019

8:00 – 9:00 am

Welcome and Networking 

City of Seattle

Bruce Skinner, Executive Director, Washington Festivals and Events Association

9:00 – 10:45 am

Event Disaster Management

Robert Mitchell, Director of Community Disaster Medicine

Events will never be disaster-proof, but they can be disaster ready. Learn how you can develop a program that will provide for safety for community leaders, first responders, bystander/victims, as well as festival performers and the audience.

11:00 am – 12:15 PM

An Update from the City on its ongoing partnership with seattle events
Chris Swenson, City of Seattle Special events, other City officials

The events industry, while vibrant, operates on thin margins and is dangerously vulnerable to rising costs. Events rely on the collaboration from public-private partners to ensure this valuable part of our City’s fabric remains intact. ASSET (A Seattle Special events Team), which is includes many Seattle event organizers, is meeting with City leaders to discuss creative and mutually beneficial solutions that address the challenges all parties face. Learn how you can become involved.

12:30 – 1:45 PM



Seattle Center has been the site of events since the 1962 Seattle World’s Fair. It remains as a vital center for cultural activities. Major events include Bumbershoot, PrideFest, Bite of Seattle, and Seattle Center Festal, a year-long series of 24 world cultural events, the largest of which is Northwest Folklife. Other events include arts and entertainment events at several facilities in the Center.

Over 12 million people visit Seattle Center annually. It attracts large cohorts of visitors, over 58 percent of its audience comes from outside the area, generating significant economic impact that provides for thousands of jobs in King County.

It also has several permanent attractions, including the Space Needle, Museum of Pop Culture (MoPOP), Chihuly Garden and Glass, Pacific Science Center and the Arena at Seattle Center, which is currently under construction.

2:00 – 3:45 Pm

Update on Liquor and Cannabis Laws for Event Organizers

WSLCB Customer Service Manager Beth Lehman and Senior Policy and Education Manager Brent DeBeaumont

Here’s what all event organizers should know about this very important subject. The WSLCB Licensing and Enforcement Visions will educate you on how to have safe and legal events with alcohol. They will cover types of licensing permits, ways to obtain and sell alcohol, and relationships with alcohol industry members at events. Although cannabis can’t be sold at festivals and other related events, they will discuss the new world of cannabis related events such as trade shows.


Bruce Skinner, Executive Director
Washington Festivals & Events Association
Mailing Address
1015 Georgiana Street
Port Angeles, WA 98362

Membership Rates

We offer 3 different membership rate levels. For students, individuals and organizations - each based on annual budget.

$95 / $125 / $195

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