WFEA - Thurston County Chapter
Presents Festivals & Events
Best Practices Seminar
February 27, 2020
10:00 AM - 4:00 PM
Rivers Edge, Tumwater
$25
(Includes Buffet Lunch)
Whether you’re an event in a small market, or someone battling the big guys in the city, this seminar is for you. Although producing events in a small town can be similar to staging them in a large city, there are still differences.
This seminar, presented by the WFEA-Thurston County Chapter, will take a deep look on how events in a small market or small events in a big market can go to the next level.
EVENT SCHEDULE
Thursday, February 27th, 2020
10:00 am - 10:15 AM
Welcome and Introductions
10:15 AM – 11:45 am
Sponsorship:
Looking at Companies as Partners Instead of "Sponsors"
Melissa Jurcan, CSEP – Director of Marketing + Experience, Compass Group
It can never be stressed enough that event organizers need to look through the eyes of sponsors, and that we need to look first at achieving their goals. Many event organizers still enter meetings wanting strictly to fund their events, overlooking this all important step.
12:00 Pm – 2:15 PM
Disaster Management:
Collaborate Disaster Response for Festivals and Events
Robert Mitchell, Director of Community Disaster Medicine
In light of the active violence at events in Gilroy, California and Las Vegas, we’ll take a look at how we embrace the disaster planning process. Join us as we outline the who, what, why, when, where and how building blocks to create a plan. You can’t always prevent a disaster, but you prepare for them.
2:30 – 4:00 PM
Bonus Session:
How Can the WFEA - Thurston County Chapter Benefit You?
Discussion/brainstorm on the benefits of working together:
- Networking and knowledge exchange
- Master list of festivals and events for cross marketing of each other’s events
- Master list to leverage resources and share information about suppliers/vendors of equipment
- Group buying power
- Education and training of best practices and lessons learned, which could feature an annual workshop/seminar
- Other:
Be part of an organization that is affiliated with WFEA and developed by local festival and event producers to build on collaboration and the benefits of working together.
WFEA Thurston County Chapter Steering Committee:
George Sharp, Thurston Economic Development Council
Carol Riley, Olympia Harbor Days
Chuck Denney, Tumwater Parks and Recreation
Jeff Stewart, LeMay Collections
Dan Nicholson, D Zines Creative Solutions & Graphic Designs
Jeanette Sieler, City of Lacey Parks & Recreation
