“Surviving COVID-19” Free Virtual Seminar

Presented by the WFEA Central Washington Chapter 

Wednesday, September 9, 2020, 2:00 PM - 4:00 PM

Amy McGuffin, Kittitas

Chamber of Commerce

Phil Megenhardt,

Boldhat Productions

Eric Corning,

Seattle Seafair

This seminar is sponsored by the

Washington Festivals and Events Association


Wednesday, September 9, 2020

2:00 PM – 2:15 PM

Welcome and Introductions

Amy McGuffin, Kittitas County Chamber of Commerce

2:15 – 3:00 PM

The Show Must Will Go On

The producer of the Fremont Fair, Kirkland Uncorked, and several other events takes a ddeep dive into what event organizers should be considering and possibly including in their events once the crisis is behind us.

Phil Megenhardt, Boldhat Productions

3:00 – 3:45 PM

The Art of Changing Directions

The current crisis has led some organizations to take on the challenge of engaging and potentially expanding their audiences in noteworthy and exciting ways. During the current pandemic crisis, events must identify ways to move forward in serving their communities, driving impact and engaging individuals.

Eric Corning, Seattle Seafair

3:45 – 4:00 PM

Open Forum

Feel free to discuss your current situation or ask any question of our panelists.

Led by Bruce Skinner, Executive Director, Washington Festivals and Events Association


Amy McGuffin, Kittitas County Chamber of Commerce

Since 2005, Kittitas County Chamber’s Chief Executive Officer Amy McGuffin’s has assisted nearly 150 for-profit and non-profit partners in their efforts to become better festivals and events, through lodging tax funding.

Amy has been a member of the City of Ellensburg Lodging Tax committee since 2005.

She also consults other communities on how to creatively use their lodging tax funds to engage and increase tourist spending, community branding, and to promote city assets. 

Amy has been very active in the creation of the Kittitas County Consolidated Lodging Tax Committee since 2012, a process in which municipalities come together to award annual applicants funding for festivals, events and projects. She recently sat on a county advisory committee to initiate tourism-related, small/large-Scale municipality-owned capital projects and operations. She was part of the award winning committee that created the Kittitas County Tourism Infrastructure plan.

Phil Megenhardt, President & Creative Director

Phil is a creative event director with vast experience in event production and a passion for community building, brand activations, and flawless event execution.

Phil founded Bold Hat Productions in 1997 on the roots of over 20 years of sales, marketing, and business development experience.

As President and Creative Director of Bold Hat, Phil has created several signature Puget Sound area events, including nationally recognized Fremont Oktoberfest and Kirkland Uncorked, in addition to many corporate and municipal celebrations.

Eric Corning, President & CEO, Seafair

With over 25 years experience, Eric Corning has produced high-profile, public events for Seattle and the greater Puget Sound Region.

Eric first joined Seafair as a summer intern in 1993 and quickly became a force in the events community. He has produced over 20 Seafair Festivals including the Seafair Summer 4th Fireworks Show, the Seafair Torchlight Parade, and Seafair Weekend featuring the US Navy Blue Angels.

He was also a leader producing the 2018 Special Olympics USA Games and the 2014 Seattle Seahawks Super Bowl Victory Parade.

A graduate of the University of Washington, Eric his wife Kelli live in Shoreline, WA.

Bruce Skinner, Executive Director, WFEA

Bruce Skinner was one of a handful of people who started selling festival and event sponsorship in the mid-80’s, and is a highly regarded consultant to business and the special events industry with vast experience. He currently is the Executive Director of the Washington Festivals and Events Association, after serving as the Chief Revenue Officer for the College Football National Championship Game held in Phoenix in January of 2016.

He is the author of the book, The Complete Guide to Selling Event Sponsorship, published by John Wiley & Sons, Inc., of New York, and is the founder or co-founder of five Rock n Roll marathons in Seattle, Portland, Phoenix, San Antonio and Nice, France.

He served as the executive director of the Fiesta Bowl in Phoenix, Arizona, (1980-1990) and President of the International Festivals and Events Association (1990-2001). He also has served as the Executive Director of the Olympic Medical Center Foundation in Port Angeles – Sequim.

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Meeting ID: 980 9203 7415

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Bruce Skinner, Executive Director
Washington Festivals & Events Association
Mailing Address
1015 Georgiana Street
Port Angeles, WA 98362

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